1. Acceptance of Terms

By creating an account, accessing, or using Prisim Evo ("Service," "Platform," "we," "us," or "our"), you ("User," "you," or "your") agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, you may not use our Service.

These Terms apply to all users of the Service, including visitors, registered users, and paid subscribers.

2. Service Description

Prisim Evo is a Google Ads optimization platform that provides:

• Automated negative keyword identification and management
• Campaign performance analysis and reporting
• AI-powered keyword optimization recommendations
• Budget waste reduction through search term filtering
• Integration with Google Ads via official Google Ads API

3. Account Registration and Eligibility

3.1 Eligibility Requirements

To use Prisim Evo, you must:

• Be at least 18 years of age
• Have the legal capacity to enter into binding contracts
• Possess a valid Google Ads account with appropriate access permissions
• Provide accurate and complete registration information
• Not be prohibited from using the Service under applicable laws

3.2 Account Security

You are responsible for:

• Maintaining the confidentiality of your account credentials
• All activities that occur under your account
• Notifying us immediately of any unauthorized access
• Ensuring your contact information is current and accurate

3.3 Account Termination

We reserve the right to suspend or terminate your account if you violate these Terms, engage in fraudulent activity, or misuse the Service.

4. Google Ads Integration and Permissions

4.1 Authorization

By connecting your Google Ads account, you authorize Prisim Evo to:

• Access your Google Ads campaign data, search terms, and performance metrics
• Read and create negative keyword lists
• Apply negative keywords to your campaigns (with your explicit approval)
• Retrieve account settings and configuration information

4.2 Your Responsibilities

4.3 Limitations of Liability

While we strive to provide accurate recommendations, you are ultimately responsible for your Google Ads campaigns. We are not liable for:

• Changes in campaign performance resulting from negative keyword additions
• Loss of conversions or revenue due to blocked search terms
• Google Ads policy violations or account suspensions
• Decisions you make based on our recommendations

5. Subscription Plans and Billing

5.1 Free Trial

We offer a 14-day free trial for new users. No credit card is required during the trial period. Your trial will automatically expire unless you subscribe to a paid plan.

5.2 Paid Subscriptions

Our paid plans include:

• Starter Plan: $19/month - Up to 2 campaigns, 50 blocks/month
• Professional Plan: $49/month - Up to 10 campaigns, 200 blocks/month
• Business Plan: $99/month - Unlimited campaigns and blocks

5.3 Billing Terms

• Subscriptions are billed monthly in advance
• All fees are in U.S. Dollars (USD) unless otherwise stated
• Payment is processed through secure third-party payment processors
• Subscription automatically renews unless cancelled
• You authorize us to charge your payment method for recurring fees

5.4 Refund Policy

5.5 Cancellation

You may cancel your subscription at any time from your account settings. Cancellation takes effect at the end of your current billing period. You will retain access to paid features until that date.

5.6 Price Changes

We reserve the right to modify pricing with 30 days' advance notice. Price changes will not affect your current billing cycle.

6. Acceptable Use Policy

You agree NOT to:

• Violate any laws, regulations, or third-party rights
• Use the Service for fraudulent or malicious purposes
• Attempt to gain unauthorized access to our systems or other users' accounts
• Reverse engineer, decompile, or attempt to extract source code
• Use automated scripts or bots to access the Service
• Interfere with or disrupt the Service or servers
• Share your account credentials with others
• Upload malware, viruses, or malicious code
• Scrape or harvest data from the Service
• Resell or redistribute the Service without authorization

7. Intellectual Property Rights

7.1 Our Property

Prisim Evo and all related content, features, functionality, software, algorithms, and technology are owned by us and protected by copyright, trademark, and other intellectual property laws.

This includes but is not limited to:

• Source code and software architecture
• User interface design and graphics
• AI algorithms and recommendation systems
• Branding, logos, and trademarks
• Documentation and educational materials

7.2 Your Data

You retain all rights to your Google Ads data. By using our Service, you grant us a limited license to:

• Access and process your data to provide the Service
• Create aggregated, anonymized statistics for service improvement
• Display your data within your account dashboard

We do not claim ownership of your data and will not use it for purposes beyond those stated in our Privacy Policy.

8. Disclaimers and Warranties

We do not guarantee:

• That the Service will meet your specific requirements
• That our recommendations will improve your campaign performance
• That negative keywords will not block relevant searches
• Specific amounts of cost savings or ROI improvements
• That third-party services (including Google Ads API) will be available

9. Limitation of Liability

Some jurisdictions do not allow limitation of liability for consequential damages, so the above limitations may not apply to you.

10. Indemnification

You agree to indemnify, defend, and hold harmless Prisim Evo, its officers, directors, employees, and agents from any claims, damages, losses, liabilities, and expenses (including legal fees) arising from:

• Your violation of these Terms
• Your use or misuse of the Service
• Your violation of any third-party rights
• Your Google Ads account or campaign management
• Unauthorized access to your account due to your negligence

11. Third-Party Services and Links

Our Service integrates with third-party services, particularly Google Ads. We are not responsible for:

• Google Ads API availability, functionality, or changes
• Google's terms of service or privacy policies
• Third-party website content or practices
• External links provided for convenience

Your use of third-party services is governed by their respective terms and privacy policies.

12. Data Privacy and Security

Your privacy is important to us. Our collection, use, and protection of your personal information is governed by our Privacy Policy, which is incorporated into these Terms by reference.

Key points:

• We comply with GDPR, CCPA, and Google API Services User Data Policy
• Your data is encrypted and stored securely
• We never sell your data to third parties
• You can request data deletion at any time

13. Service Modifications and Availability

13.1 Right to Modify

We reserve the right to:

• Modify, suspend, or discontinue any part of the Service
• Update features, functionality, or user interface
• Change plan features or limitations with notice
• Perform maintenance that may temporarily interrupt service

13.2 Service Availability

We strive for 99.9% uptime but do not guarantee uninterrupted access. Planned maintenance will be announced in advance when possible.

14. Dispute Resolution and Governing Law

14.1 Governing Law

These Terms are governed by and construed in accordance with the laws of [Your Jurisdiction], without regard to conflict of law principles.

14.2 Dispute Resolution

In the event of a dispute, you agree to first attempt to resolve it informally by contacting us at [email protected]. We'll work in good faith to resolve disputes amicably.

14.3 Arbitration (if applicable)

Any disputes that cannot be resolved informally will be resolved through binding arbitration in accordance with [Arbitration Rules], unless prohibited by law.

15. General Provisions

15.1 Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Prisim Evo.

15.2 Severability

If any provision is found unenforceable, the remaining provisions will remain in full effect.

15.3 Waiver

Our failure to enforce any right or provision does not constitute a waiver of that right or provision.

15.4 Assignment

You may not assign or transfer these Terms without our written consent. We may assign our rights and obligations without restriction.

15.5 Force Majeure

We are not liable for delays or failures due to circumstances beyond our reasonable control (natural disasters, pandemics, government actions, internet outages, etc.).

16. Changes to Terms

We may update these Terms periodically to reflect changes in our Service or legal requirements. We will notify you of material changes via:

• Email notification to your registered address
• Prominent notice on our website
• In-app notification upon login

Your continued use of the Service after changes take effect constitutes acceptance of the updated Terms. If you do not agree, you must stop using the Service and cancel your account.

17. Contact Information

For questions about these Terms or any legal matters, please contact us: